Reading a few Faq's may help solve a few minor mysteries, but quality organic optimization, stems from experience and dedication. Requiring continuous monitoring of the search engines and testing different strategies to see which they prefer.
Call us today we can get you on the right track to increasing search engine visibility and traffic.
Organic Seo placement in search engine results (SERPs) means that the site naturally displays well in search results. With no need for paid inclusions, PPC advertising, or sneaky tricks often employed by black hat SEO practitioners to try and fool mother Google. A site that has good organic placement is likely to be more stable in its long term search engine positions, with less likelihood of position changes due to new algorithms, frequently applied by Google, MSN and Yahoo We always strive for strong organic placement
What is Ethical SEO? (Aka: "White Hat SEO") Ethical search engine optimization, in short:, is to follow guidelines and accepted standards to search engine optimize a web site. Which means we don't use any tricks or cheats that are sometime employed by "Black hat" practitioners. The end result of Ethical or "White Hat SEO" is often stronger positioning that is much longer lasting, and can withstand frequent changes made to algorithms. Black Hat Optimization on the other hand, uses optimization strategies that can sometimes result in faster results, but most often are not long lived. Some Black Hat strategies can result in being penalized, or even permanently banned by some major search engines and directories. White Hat Optimization is the only way to go, don't take the risk of having your site banned.
Black hat optimization often employ "Tricks" such as hiding white text on white background, spamming keyword tags with hundreds of keywords, or cloaking, these black hat methods may appear to be a good thing, and in the past did fool the Search engine's. Today, the Search engine's look for these cheats and penalize your site for their use. We don't employ cheats or tricks to fool the Search engine's, we use approved techniques that meet Google's
May be missing information critical to properly index your webpage.
Use of some scripts can prevent search engine spiders or bots from crawling your web site or reading its content.
Hopefully your site has not been banned or penalized by the Search engine's for some black hat trick.
Not been properly submitted.
Note - Repeated submissions to search engines will not help. Never employ a service which automatically or manually submits your site to search engines more than once, this is unnecessary, and can be considered spam by some engines and major directories
Again, there are specialized techniques involved in optimizing a site to place well in SERPs (Search Engine Position) for specific keywords. It is not just a matter of using dozens or hundreds of keywords in your meta tags, as a matter of fact, this can have negative results.
Keyword research has a huge affect on web traffic, without knowing what the public search for and what search phrases they use, how can you expect to capitalize on potential web traffic? We research all your most important keywords for each page you want indexed, and highly listed in engines. From there we now know what keyword phrases are most searched for, and which are a waste of time.
For example if your selling "Canadian Made Widgets"
Our research might show that the phrase "Canadian Made widgets, " is never searched for. But: "Widgets made in Canada" is searched 200 times a day. Obviously we then want to use the keyword phrase "Widgets made in Canada"
Our keyword research experts can help identify the best keywords to target for your business.
Search friendly design means, to make a site that is easy for the search engines to read and index.
Search engines can't read or index some of the following:
PHP or data base driven content, and have a hard time properly indexing these pages.
Poison words and stop words, some words may cause your site to be penalized for inappropriate content
Many engines and directories hate Automated Submissions, many consider them SPAM and may ban your domain for their use. There are many aspects to consider, in order to achieve the "Top of the List" on Google, MSN and Yahoo. If your site is not search friendly and your not getting the traffic you want, let our optimization experts help redesign your site to offer the best chance of top positions.